Assistant Manager, Merchant Sales (F&B)

Grab Holdings · Singapore, Singapore

About the role

Team

Sales

Location

Singapore, Singapore

Job Type

Full-time

The role at a glance

Get to Know the Role

We are looking for an experienced Assistant Manager, Merchant Sales to acquire and grow high-potential restaurant partnerships across Singapore.

This is a senior individual contributor role for a sales professional with strong commercial judgement, deep B2B sales expertise, and a proven ability to independently manage complex opportunities. You will help restaurants adopt Grab's suite of business solutions designed to increase revenue, improve customer engagement, and streamline daily operations. As Grab continues to expand its merchant ecosystem, you will diagnose merchants' business needs, shape tailored commercial proposals, and help them unlock growth across both online and offline channels.

These solutions include

Deliveries and self pick-up

Table reservations

QR ordering and table management solutions

Loyalty and customer engagement tools

Digital payment solutions

Advertising and promotional solutions

Customer insights and CRM tools

You will work directly with restaurant owners, senior stakeholders, and key decision-makers. You will lead the full sales cycle—from prospecting and discovery through solution design, commercial negotiation, closing, and a successful onboarding handover.

You will be expected to operate with a high degree of autonomy, apply sound commercial judgement, and contribute sales expertise and market insight to the wider team. This is an individual contributor position and does not include formal people-management responsibilities.

This role reports to the Manager, Merchant Sales and is based onsite at Grab Singapore.

The Critical Tasks You Will Perform

Identify, qualify, and acquire high-potential restaurant partners through cold calling, networking, referrals, field prospecting, and face-to-face meetings

Own the end-to-end sales cycle, including discovery, solution design, proposal development, negotiation, contracting, and onboarding handover

Build and manage a healthy pipeline of sales opportunities with disciplined CRM management, clear prioritisation, and accurate forecasting

Diagnose merchants' business challenges, commercial priorities, and operational needs, and recommend a tailored mix of Grab solutions to support sustainable growth

Develop compelling business cases and commercial proposals using merchant performance, market insights, and unit economics

Lead complex sales presentations, negotiations, and contract discussions with business owners and senior decision-makers

Balance merchant needs with Grab's commercial objectives when structuring terms and closing agreements

Build trusted, long-term relationships with merchants and identify future growth opportunities across Grab's ecosystem

Work closely with Operations, Marketing, Account Management, Finance, and other cross-functional teams to remove barriers and ensure successful onboarding and adoption

Share market intelligence, merchant feedback, and competitive insights to inform sales priorities and business decisions

Contribute sales expertise, effective practices, and informal coaching to strengthen team capability, sales processes, and overall business performance

Skills you need

What You'll Need

At least 5 years of experience in B2B sales, business development, merchant acquisition, or other client-facing commercial roles; experience in F&B, food delivery, payments, SaaS, e-commerce, or merchant technology is an advantage

A strong track record of meeting or exceeding acquisition, revenue, and pipeline targets

Proven expertise in consultative selling, new-business hunting, pipeline management, and accurate sales forecasting

Experience independently managing complex or higher-value sales cycles and negotiating commercial terms with senior decision-makers

Strong business acumen and the ability to translate merchant needs, operational realities, and data into practical commercial recommendations

Excellent communication, presentation, and relationship-building skills, with the confidence to influence business owners and senior stakeholders

Sound judgement, resilience, and a high degree of ownership in a fast-paced, target-driven environment

Ability to collaborate effectively across functions while independently driving opportunities to completion

Experience working with multi-outlet restaurant groups or strategic merchants is an advantage

What we offer

About Grab and Our Workplace

Grab is Southeast Asia's leading superapp. From getting your favourite meals delivered to helping you manage your finances and getting around town hassle-free, we've got your back with everything. In Grab, purpose gives us joy and habits build excellence, while harnessing the power of Technology and AI to deliver the mission of driving Southeast Asia forward by economically empowering everyone, with heart, hunger, honour, and humility.

Life at Grab

Life at Grab

We care about your well-being at Grab, here are some of the global benefits we offer:

We have your back with Term Life Insurance and comprehensive Medical Insurance.

With GrabFlex, create a benefits package that suits your needs and aspirations.

Celebrate moments that matter in life with loved ones through Parental and Birthday leave , and give back to your communities through Love-all-Serve-all (LASA) volunteering leave

We have a confidential Grabber Assistance Programme to guide and uplift you and your loved ones through life's challenges.

Balancing personal commitments and life's demands are made easier with our FlexWork arrangements such as differentiated hours

What We Stand For at Grab

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