Marketing Communications Lead

Stryker (Netherlands) · Tokyo, Japan

About the role

Work Flexibility: Hybrid or Onsite

Who we want

• Hard-working winners. Confident, competitive and results-oriented professionals who create a track record of success.

• Dedicated achievers. People who thrive in a fast-paced environment and will stop at nothing to ensure a project is complete and meets regulations and expectations.

• Effective communicators. People who can interpret information clearly and accurately to concisely communicate results and recommendations to stakeholders.

• Collaborative partners. People who build and leverage cross-functional relationships to bring together ideas, information, use cases, and industry analyses to develop best practices.

What you will do

• Assess competitive insights to adjust messaging, strategy and tactics

• Develop persuasive, benefit-driven messaging to different customers groups in alignment with their needs

• Play a role in developing key strategy documents (strategic plan, annual marketing plan, product launch plans, etc.) and leads the execution of the marketing communication elements of the marketing plan

• Create marketing communication strategies to understand, develop, and enhance the relationship between the customer and the product or portfolio

• Understand and apply the marketing framework and links customer acquisition and retention strategies to business objectives

• Thorough understanding of the selling process, and the role marketing plays to support sales team

• Articulate desired communications outcomes consistent with marketing strategy to MarCom team

• Leverage the different marketing channel strategies and makes strategic channel decisions based upon ROI

• Write or edit publishing materials, scripts or other communication media

• Follow standard style guidelines such as 'Associated Press'

• Exhibit interest in new ideas and experimentation

• Share ideas and is open to other opinions and views

• Make oral presentations and writes reports needed for own work

• Prepare and deliver formal presentations to small and friendly audiences

• Experiment with new and innovative concepts and design principles to maximize impact

• Assess alternative delivery mechanisms for internal communications

• Assist in the development of internal communication materials

• Establish short-range and long-range improvement goals for the product management team, and under guidance, develops action plans to achieve those goals

• Support cross-divisional collaboration to align on key events/tradeshows. Help to develop and maintain fiscal calendar and budget.

Minimum Qualifications (Required)

• Bachelor’s degree required

• 4+ years of work experience required

Preferred Qualifications (Strongly desired)

• 2+ years medical device or marketing experience preferred

• Excellent presentation and interpersonal communications skills

• Strong analytical and problem-solving skills

• Ability to manage multiple projects while delivering on established timelines

• Ability to be persuasive in the absence of organizational authority

• Must be able to understand and work within complex interdivisional procedures and policies

• Demonstrated proficiency in Microsoft Office (Excel, Word & PowerPoint)

Travel Percentage: None

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