Senior Marketing Manager

Amcor plc

About the role

Marketing

Full time

Americas - North America - United States - Oshkosh - AF Oshkosh Division Head Office WI

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Accelerate the possible by joining a winning Amcor team that’s transforming the packaging industry and improving lives around the world.

At Amcor, we unpack possibility through our innovative and responsible packaging to provide solutions that benefit our customers, our people and our planet. More than 10,000 consumers worldwide encounter our products every second and rely on us for safe access to food, medicine and other goods. We value their trust by making safety our guiding principle. It’s our core value and integral to how we do business.

Beyond this core principle, our shared values and behaviors unite us as we work together to elevate customers, shape lives and protect the future. We champion our customers and help them succeed. We play to win – adapting quickly in an everchanging world – and make smart choices to safeguard our business, our communities and the people we serve for generations to come. And we invest in our world-class team, empowering our colleagues to unpack their potential, because we believe when our people grow, so does our business.

To learn more about playing for Team Amcor, visit www.amcor.com I LinkedIn I Glassdoor I Facebook I YouTube

Job Description

At Amcor, we're looking for a strategic marketer who can help shape the future of our business and the industries we serve.

As our Senior Marketing Manager, you'll identify where the market is headed, uncover new growth opportunities, and build the strategies that position Amcor as the partner of choice within key market segments.

You'll work across Sales, R&D, Product Management, Pricing, and Operations to turn customer insights into innovative solutions that drive revenue, profitability, and long-term growth.

This is a highly visible role where you'll influence business strategy, launch new platforms and technologies, and help customers solve complex packaging challenges. You'll also have the opportunity to leverage Amcor's global capabilities, innovation platforms, and market expertise to create meaningful differentiation in the marketplace.

What You'll Be Doing

Shape Market Strategy and Drive Growth

You'll become the expert on your market segments, understanding customer needs, industry trends, competitive dynamics, and emerging opportunities.

In this role, you will

Develop and execute segment strategies that accelerate growth and profitability

Analyze market trends, customer purchasing behaviors, and competitive activity

Identify market gaps, white-space opportunities, and new areas for expansion

Build and manage a multi-generational innovation pipeline aligned to market needs

Partner with Sales, Pricing, and Product Management to strengthen value propositions and improve profitability

Support commercial initiatives that enhance plant performance and business results

Lead Customer and Consumer Insights

Great strategies start with understanding customers.

You'll lead initiatives that generate meaningful B2B and B2C insights, helping Amcor identify new opportunities and create solutions that resonate with the market.

This includes

Voice of Customer and Voice of Segment research

Focus groups and customer interviews

Ethnographic and demographic studies

Consumer and market trend analysis

Identifying connections between consumer behavior and packaging needs

Collaborating across Amcor businesses to develop compelling "One Amcor" value propositions

Bring New Ideas to Market

You'll play a critical role in identifying, developing, and launching new packaging solutions that create value for customers and drive business growth.

You'll

Develop go-to-market strategies for targeted market segments

Partner with R&D to build and prioritize the innovation pipeline

Lead cross-functional teams through product development and stage-gate processes

Support new product and platform launches from concept through commercialization

Evaluate global technologies and innovation platforms that can be leveraged within your markets

Collaborate across regions and business units to share best practices and drive growth

Build Strong Customer Partnerships

Success in this role requires developing trusted relationships with customers and helping them bring innovative packaging solutions to life.

You'll

Work directly with customers to create differentiated value propositions

Support packaging innovation and commercialization efforts

Partner with customers, equipment suppliers, and internal teams to launch new packaging formats and technologies

Expand Amcor's presence and influence within strategic customer accounts

Create scalable approaches that enable growth across targeted market segments

What Makes You Successful

We're looking for someone who is

Naturally curious and eager to learn

Strategic, analytical, and business minded

Comfortable influencing without authority

A proactive self-starter who thrives in ambiguity

Able to translate market insights into action

Strong at building relationships across functions and organizations

Customer-focused and results-driven

An excellent communicator who can engage audiences at all levels

What You'll Bring

Bachelor's degree required; MBA preferred

Experience in strategic marketing, product management, market development, or related commercial leadership roles

Experience launching new products, packaging materials, formats, or filling technologies

Proven business and financial acumen, including business case development and ROI analysis

Ability to influence cross-functional stakeholders, customers, and external partners

Experience developing and executing go-to-market and growth strategies

Knowledge of packaging sustainability, life cycle analysis, and carbon footprint considerations

Exceptional verbal, written, and presentation skills

Why This Role Matters

This is more than a marketing role. It's an opportunity to influence strategy, shape innovation, and accelerate growth in some of Amcor's most important market segments. You'll work with teams across the globe, help customers solve meaningful challenges, and play a key role in defining the future of packaging.

Our Expectations

We expect our people to be guided by The Amcor Way and demonstrate our Values every day to enable the business to win. We are winning when:

Our people are engaged and developing as part of a high-performing Amcor team

Our customers grow and prosper from Amcor’s quality, service, and innovation

Our investors benefit from Amcor’s consistent growth and superior returns

The environment is better off because of Amcor’s leadership and products

Apply on Amcor plc’s careers page

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